Covering over 50 distribution outlets nationwide: Successfully established trendy shoe collection stores in first tier cities such as Beijing, Shanghai, Shenzhen, and Chengdu. Multiple color schemes have been launched: five main colors including gray blue, milk tea brown, and mica white, and the sales heat across all channels continues to rise.

Three major series of sports, leisure, and fashion: In addition to focusing on training shoes, we have launched the light running series and canvas series to meet the needs of more scenarios. Sustainable Environmental Initiative: Introducing recycled PU shoe uppers and eco-friendly packaging, continuously iterating brand social responsibility.

KILLWINNER 2025 moves beyond the constraints of past thinking and design aesthetics.We aim to break out of the predefined boundaries and introduce new products. We will place greater emphasis on the collision of design thinking and inspirational elements,as well as product quality,to rediscover our core essence.The fusion of diverse elements and intersecting ideas will create even more impactful works.